“There are a lot of local labels and artists that are big in Africa, but the whole digitalisation journey is not even there,” Tencent’s Poshu Yeung told Bloomberg, before suggesting that expanding in Africa at this stage is more appealing than scrapping for market share in more mature (in a streaming sense) regions. “Rather than go fighting for the pie, it’s better to build a pie.” According to the interview, Nigeria may be one of the first ports of call for Joox as it expands.
Tano Digital Solutions Group Launches Kenya Branch, Pioneering Digital Transformation Journey
Tano Kenya launch sparks CEO discussions on resilient IT infrastructure, empowering businesses for transformation.
April 26, 2024