Cameroon Telecommunications, CAMTEL has launched its own commercial brand named Blue. This was launched internally on August 19th in Yaounde. Blue is aimed at giving the customers better fixed, mobile, and internet services across the country.
“Blue is a complementary brand to Camtel. Camtel remains the corporate brand. Blue is revolutionary, so it would gradually absorb all the services of Camtel, which will have to comply with the Digital, Smart and Simple tripartite. This name reflects the values of a Cameroon company, proud of its roots, it’s achievements, it’s history, which is now immersed in global competition.”Judith Yah Sunday Achidi, General Manager, CAMTEL
With the coming of Blue, CAMTEL is looking forward to setting up new market standards and become an industry leader in services by 2024 and in Data solutions by 2025.