The subscription video on demand (SVOD) platform is entering the Kenyan market with a special offer for Safaricom subscribers, who can enjoy unlimited premium content with daily, weekly and monthly packages starting from Ksh 50 via payment through M-Pesa or card payment.
The streaming service, founded by two young Africans with over three decades experience in the telecom, entertainment, TV & content industry, is poised to offer millions of subscribers in Africa and the diaspora over 20,000 hours of blissful entertainment on demand as well as over 10 Live TV channels at an affordable entry price point of $5.99 a month.
Speaking to the launch of the service and the company’s audacious ambition of becoming the leading content provider for the African continent and the diaspora, Co-founder and Chief Commercial Officer of Wi-flix, Louis Manu said “Today we are witnessing the historic birth of a global video on demand service offering distinctive and representative content for the African and diaspora market. Over the last several months, the team at Wi-flix has spent an enormous amount of time understanding the needs of consumers on the continent. Our target market wants relatable, exciting and evocative content. They want movies and TV series that tell their story and resonate with them. And that is exactly what Wi-flix is about – original and representative content for the African and diaspora market available on demand anywhere, anytime and on any device”.
He continued “We are delighted to be launching in Kenya with a connectivity agreement with Safaricom, a regional telecom giant, to make this service available to subscribers on the network through M-Pesa to democratize premium content for Kenyans and the rest of the continent”.
From a content play point of view, Wi-flix has a collection of some of the best titles purposely for our audience. Our partnership with content providers such as TRACE, Rushlake Media GmbH Anronet and MediaGuru Consultants Pvt. Ltd allow us to provide subscribers with the most diverse content at the most competitive rate.Bright Yeboah, Chief Operating Officer and Co-founder of the platform
Country Director for Wi-flix in Kenya, Anthony Mugendi commented “Access to premium content at affordable price points is exactly what the majority of Kenyans are looking for. Through our delectable offering, subscribers to the Wi-flix service can access thousands of hours of tailor-made content through a daily, weekly or monthly bundle for as low as Ksh 50. To get started, subscribers can simply signup online at www.wi-flix.com and download the Wi-flix App on Play Store. The best part is you can subscribe through Safaricom’s M-Pesa and debit or credit cards”.